2.02.2009

About That New Sounders Website...



I'd like to take a moment to lavish praise upon the new website that Seattle Sounders FC just launched. I have to say that it's pretty damned awesome, but what else would you expect from a club with Microsoft money behind it? You should give it a whirl yourself, but the things that stuck out to me where that the 1st thing you see in the top left corner is a module for feedback, embeddable video (such a must, yet next to one has it in MLS, USL or U.S. Soccer) and a brilliant seat selection tool. All of this points to an extremely fan-focused experience that will hopfully catch on.

All the back patting aside, check out their interview with Khano Smith from Friday; it certainly doesn't sound like he's trade bait but you never know. But if I can back-pat just once more I have to say that it's also very savvy of them to have their own reporter/host for all of their in-house video. Such a nice touch.

You know I have to admit that while I may still have my reservations about Seattle as an expansion choice ("boo" to hideously large stadiums and the hypocrisy of such a choice), I must give the organization credit for really stepping up and reintroducing a formerly minor league also-ran sports franchise as a major league player in the market. 'Nuff respect.

3 comments:

Jordan said...

Actually, the website, in my opinion, has very little to do with Microsoft and EVERYTHING to do with the Seahawks. If you really follow the franchise closely you'll see that all the marketing, ticket sales, etcetera is being handled by the Seahawks organization. Tod Lieweke is both the Seahawks CEO and the representative of Vulcan Entertainment (Paul Allen's group that owns the Seahawks and Qwest Field and part of the Sounders) and he is the man behind a lot of this. Compare the Seahawks and Sounders websites...very similar. Even down to having a host for all their video content. Tony Ventrelli has done the Seahawks coverage for a few years now and he was doing the Sounders as well until they hired Gaschk to take over. Anyway, regardless who gets the credit, the Sounders franchise is being run absolutely first rate and is destined for gigantic things in Seattle.

Anonymous said...

TFC TV has already had its own reporter (Luke Wileman) since last season.

Brian said...

DC United's Behind The Badge just launched a bunch of video content, which has been excellent. They just posted a vid with Ben Olsen, Steven Goff, and the guy who announces the games.